Job Summary Assist with all areas of the marketing and communications department, including marketing, communications, media relations, and industry relations; update and maintain statistical logs for social media postings, e-mail marketing, and e-newsletters; coordinate content development and distribution of assigned STS e-newsletters; assist with content development and updates for the STS and patient websites; maintain department project database; manage design and print projects, as assigned; research, order, and maintain STS merchandise inventory and giveaways; perform other administrative tasks.
Primary Duties and Responsibilities •Maintain a log of STS social media content, tracking assigned metrics such as likes, views, shares, clicks, and comments; create an annual Social Media Analysis report, providing information on successful posts, campaigns, and trends. •Monitor postings on Facebook, Twitter, LinkedIn, YouTube, Flickr, and Instagram. •Maintain logs for marketing e-mails and e-newsletters, tracking metrics such as opens, clickthroughs, and numbers of e-mails sent successfully. •Coordinate and disseminate three annual membership applicant notification e-mailings, including the important “December 15” mailing. •Working with the Communications Manager, write, produce, and distribute bimonthly issues of Candidate Connection and International Connection. •Create annual electronic membership directory. •Develop and maintain a blast e-mail calendar so that aggregating information can lead to more strategic sending patterns. •Seek competitive bids on print and design projects, as assigned. •Research merchandise options and coordinate item purchases, such as STS logoed items, Annual Meeting bags, faculty gifts, and general giveaways. •Coordinate the design and purchase of booth banners, graphics, and collateral materials. •Coordinate shipment of marketing materials to STS booth sites and STS Annual Meeting. •Update and maintain a department Access database that includes project details such as design costs, print costs, postage costs, links to final PDFs, and links to invoices. •Oversee assigned design and print projects, monitoring their progress to ensure the projects are on time, on spec, and on budget. •Assist with news release distribution and respond to media inquiries as assigned. •Prepare and review copy for STS publications as assigned. •Prepare and review copy for website updates as assigned. •Monitor and report on competitor and collaborator website and social network trends. •Assist with the organization, expansion, and maintenance of the STS multimedia library. •Assist with the Annual Meeting photography schedule and Headshot Booth. •Assist at educational meetings (some travel may be required). •Perform other duties as assigned.
Education Bachelor’s degree in marketing, communications, journalism, or related field is required.
Experience Minimum of one year related work experience in marketing or communications, preferably within the association industry and/or health care environment.
Essential Skills and Abilities •Excellent written and oral communication skills •Proficiency with Microsoft Office products (e.g., Word, Excel, Access, Outlook), Adobe Acrobat, content management systems (e.g., Drupal), and social media (e.g., Facebook, Twitter, YouTube, Flickr, Instagram, LinkedIn) •Familiarity with customer relationship management software (e.g., Microsoft Dynamics), and e-mail marketing software (e.g., ClickDimensions) •Excellent organizational, planning, and follow-through capabilities; attention to detail •Ability to multitask and manage several projects simultaneously •Ability to develop and maintain positive working relationships with co-workers, volunteer leaders, other organizations, and industry contacts; tact, diplomacy, and good judgment •Positive attitude in the workplace •Flexibility and adaptability to changing daily activities and schedules •Ability to travel, as necessary
Characteristics Energy, creativity, initiative, eagerness to learn, and professionalism required. Candidate must exemplify the STS Core Values of Quality, Innovation, Professionalism, Inclusiveness, and Teamwork.
About The Society of Thoracic Surgeons
The Society of Thoracic Surgeons is a rapidly growing not-for-profit organization representing more than 6,600 surgeons, researchers, and allied health care professionals worldwide who are dedicated to ensuring the best possible heart, lung, esophageal, and other surgical procedures for the chest. Founded in 1964, the mission of STS is to enhance the ability of cardiothoracic surgeons to provide the highest quality patient care through education, research, and advocacy.
With a staff of 50+ dedicated employees, STS is headquartered in Chicago’s Streeterville area with another office in downtown Washington, DC. The STS staff strives for excellence, while upholding the staff core values of respect, teamwork, innovation, quality service, and ownership.