Interactive Digital Marketing Representative: Midvale
Location: Midvale, Utah
Internal Number: 10280_061852
Zions Bancorporation is one of the nation's premier financial services companies operating as a collection of great banks under local brands and management teams in high-growth western markets. Zions is regularly recognized by American Banker as one of the "Best Banks to Work For" and as having a top banking team in its list of "The Most Powerful Women in Banking." Our customers consistently vote us as the best bank in our local markets., We value our employees, and we are committed to search out, recognize and create fulfilling opportunities for outstanding people within our organization, rewarding them for their contributions to our success. We recognize that banking is a "local" business, and that to be successful, we must have very strong ties to the communities we serve and strong relationships with our customers.
With benefits starting on day one, 12 bank holidays, profit sharing and company-matched 401(k) contributions, Zions is dedicated to being an employer of choice in our communities. At Zions, the possibilities are endless. You bring the talent; we bring the opportunity.
We are looking for a Digital Marketing Specialist to join our Marketing team.
In this multi-faceted role, you will support the team's efforts through a combination of project management and hands-on experience creating dynamic marketing campaigns. Working with a high-performing team of designers, web authors, and email marketers, you will deliver customer experiences that drive results.
The Enterprise Marketing team is enhancing the way our company conducts marketing activities through subject matter expertise, technology implementation, and improved collaboration across many areas of the organization.
Does the idea of being part of a newly formed team energize you? Are you a digital marketing generalist who enjoys wearing many hats? Do you find project management in marketing an exciting challenge? If this sounds like you, let's talk.
You will be an excellent fit for this position if you have the skills and experience necessary to:
·Create a project production timeline using business and marketing team requirements and help ensure work is completed on
·Create and manage content on multiple websites across the organization using a content management system (no coding knowledge required)
·Manage email marketing programs, including ongoing programs and ad hoc support for new product/feature launches, events, campaigns, and lifecycle marketing programs
·Assist in the building and integration of the lead capture process between websites, CRM, and email marketing platform
·Provide subject matter expertise for email marketing, social media, and website content strategies and best practices
·Collaborate with internal and external partners, including management of external partners
·Collaborate with a wide variety of stakeholders at many levels across the organization
·Comfortable working with a geographically dispersed remote team across multiple time zones
Who should apply?
·Must have a degree in Marketing or Communications with coursework in digital marketing or related field and 2+ years or digital marketing or other directly related experience
·Must have some experience managing website content, preferably using a website content management system, such as Hupspot, Adobe Experience Manager, or Sitecore
·Must have some experience with creating emails using any well-known email marketing platform, such as MailChimp or a more advanced enterprise platform
·Prefer experience creating emails and journeys in an enterprise marketing automation platform, such as Salesforce Marketing Cloud, Marketo, or Eloqua
·Prefer some HTML/CSS coding knowledge, specifically for emails
·Must understand digital marketing principles and best practices, especially in the email marketing space
·Exceptional written, verbal, and visual communication skills
·Entrepreneurial spirit with the willingness to jump in and do what needs to be done to help the team accomplish goals
·Strong attention to detail and accuracy
·Strong creative and problem-solving skills
·Highly organized, results-oriented, and a self-starter
·Familiar with the latest trends in lifecycle marketing and lead generation
·Detailed knowledge of Microsoft programs
Location Amenities for local candidates:
This position is a remote position, but if a candidate is hired locally then there is an option to go into the office at the Zions Technology Center in Midvale, UT periodically.
The Zions Technology Center is a 400,000-square-foot technology campus in Midvale, Utah. Located on the former Sharon Steel Mill superfund site, the sustainably built campus will be the company's primary technology and operations center. This modern and environmentally friendly technology center will enable Zions to continue to compete for the best technology talent in the state while providing team members with an exceptional work environment with features such as:
·Electric vehicle charging stations and close proximity to Historic Gardner Village UTA TRAX station.
·At least 75% of the building is powered by on-site renewable solar energy.
·Access to outdoor recreation, parks, trails, shareable bikes and locker rooms.
·Large modern cafe with a healthy and diverse menu.
·Healthy indoor environment with ample natural light and fresh air.
·LEED-certified sustainable building that features include the use of low VOC-emitting construction materials.
Zions Bancorporation, N.A. is one of the nation's premier financial services companies with annual net revenue of $2.9 billion in 2021 and more than $90 billion of total assets. Zions operates under local management teams and distinct brands in 11 western states: Arizona, California, Colorado, Idaho, Nevada, New Mexico, Oregon, Texas, Utah, Washington, and Wyoming. The Bank is a consistent recipient of national and state-wide customer survey awards in small and middle-market banking, as well as a leader in public finance advisory services and Small Business Administration lending, ranking as the tenth largest provider in the U.S. of the SBA’s Paycheck Protection Program loans. In addition, Zions is included in the S&P 500 and NASDAQ Financial 100 indices.